Chroma refers to the clarity or softness of a color, and it plays a major role in how a color interacts with your natural features.
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Bright chroma = vivid, clear, pure, and energetic.
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Soft chroma = muted, dusty, “dirty,” or less clear.
You can have two versions of the same color—say, a bright turquoise and a soft seafoam—and one might make you look radiant while the other makes you look tired.
